Culture

Los Spurs Host El Heat on March 6th!

Los Spurs Host El Heat on March 6th!

 Spurs21 Duncan

– All 30 NBA Teams to Wear Celebratory Shooting Shirts in March –

 

The National Basketball Association (NBA) today announced plans for the league’s eighth annual Latin nights program titled Noches éne•bé•a (eh-nay-bay-ah), which will feature seven commemorative games and celebrate the growing support of NBA fans and players across Latin American and U.S. Hispanic communities.

The Noches éne•bé•a games, four of which will air nationally on ABC, TNT, and NBA TV, will include special telecasts, in-arena festivities, and distinctive NBA team uniforms to be worn by six teams: Chicago Bulls (Los Bulls), San Antonio Spurs (Los Spurs), Phoenix Suns (Los Suns), Los Angeles Lakers (Los Lakers), Miami Heat (El Heat), and New York Knicks (Nueva York).  Additionally, for the first time, all 30 NBA teams will wear specially-designed Noches éne•bé•a shooting shirts from adidas, the league’s official oncourt apparel provider, during the first two weeks of March.

In addition, seven-time NBA All-Star and U.S.-born Hispanic player Carmelo Anthony will tip off the festivities by appearing on the first éne•bé•a original TV spot to feature an NBA player.

“With Hispanic fans comprising 18 percent of the league’s fan base, we have a responsibility to be inclusive and deliver customized experiences that connect with our fans in meaningful ways,” said Saskia Sorrosa, NBA Vice President of Multicultural Marketing.  “Noches éne•bé•a is a perfect example of the NBA’s ongoing commitment to celebrating diversity as part of the fabric of our game.”

#PuroPincheBonus – game attendees will get to enjoy a special performance from Jaime y Los Chamacos!

The 10th Annual Latin GRAMMY Awards arrivals at The Mandalay Bay Resort in Las Vegas, Nevada on November 5, 2009

  

Noches éne•bé•a 2014 Schedule:

Los BULLS

3/2/2014

SUNDAY

HOME

ABC

NUEVA YORK

Los SPURS

3/6/2014

THURSDAY

HOME

TNT

El HEAT

Los SUNS

3/6/2014

THURSDAY

HOME

THUNDER

Los LAKERS

3/9/2014

SUNDAY

HOME

ABC

THUNDER

Los SUNS

3/10/2014

MONDAY

ROAD

NBATV

CLIPPERS

Los SUNS

3/19/2014

WEDNESDAY

HOME

MAGIC

NUEVA YORK

3/23/2014

SUNDAY

HOME

CAVALIERS

 

About the NBA

The NBA is a global sports and media business built around three professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, and the NBA Development League.  The league has established a major international presence with games and programming in 215 countries and territories in 47 languages and NBA merchandise for sale in more than 125,000 stores in 100 countries on 6 continents.  NBA rosters at the start of the 2013-14 season featured a record 92 international players from 39 countries and territories.  NBA Digital’s assets include NBA TV, which is available in 60 million U.S. homes, and NBA.com, which set a record last year with more than 9.5 billion page views, with more than half of all visitors originating from outside of North America.  The NBA is the No. 1 professional sports league on social media, with more than 500 million likes and followers globally across all league, team, and player platforms.  Through NBA Cares, the league and its teams and players have donated more than $230 million to charity, completed more than 2.8 million hours of hands-on community service, and created more than 860 places where kids and families can live, learn, or play.

 

What do you think of the new jerseys? Let us know! Leave a comment!

Spurs9 Parker Spurs20 Ginobili

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Stephanie

February 27th, 2014

34 Comments